1956 Cadillac Eldorado Broughham Motorama show car cruises to RM Amelia Island

 

These days, automakers routinely unveil concept cars and new models at major auto shows. Back in its heyday, General Motors played by a different set of rules. It organized its own car shows under the Motorama banner. Running throughout the 1950s, Motoramas were GM’s opportunity to showcase its products to the public and whet consumers’ appetites. Few Motorama cars were as showy as the Cadillac Eldorado Brougham Town Car concept. 

Unveiled at the Waldorf-Astoria in Manhattan for the 1956 “Highway of Tomorrow” Motorama, the Brougham Town Car was a concept for a chauffeur-driven version of the production Cadillac Brougham that hit the market the following year. The Town Car featured a half roof that left the driver, in classical style, exposed to the elements, and created a split cabin. Up front, the chauffeur sat in the open air surrounded by black leather and chrome. In back, the pampered occupants were coddled in beige leather, deep-pile Wilton carpeting and gold trim covering everything from the tissue dispenser and decanter to the bulkhead-mounted phone used to speak to the driver. After the New York Motorama, the Eldorado Brougham Town Car went on the road to Miami, Los Angeles, San Francisco and Boston, but was then retired to GM’s Warhoops salvage yard. The staff there, according to the story, didn’t have the heart to rip the Brougham apart, so it stayed under a tarp for thirty years. 

It then passed through the hands of several prominent collectors before RM gave it a thorough restoration, including the installation of a detailed 365 cu. in. OHV V8 engine with four-speed Hydramatic transmission, suitable for driving the car off the trailer and over the concours judging stand. Consigned to RM Auctions, the car is set to cross the auction block on March 12 at Amelia Island, where it’s expected to fetch between $500,000 and $750,000. Follow the link to the auction site for full details of the lot and event, and check out the high-res images in the gallery below.

Source:Autoblog

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Mazda to supply Nissan with its own version of Mazda5

Mazda has officially announced that it will supply the Mazda5 minivan to Nissan beginning in May of this year. But before you go dreaming of a Nissan micro-minivan here in the United States, know that this will be a Japan-only affair. As of this writing, mum’s the word on what the Nissan-badged Mazda will be called in the automaker’s home market. The Mazda5, or Premacy as it’s known in Japan, will “enrich [Nissan's] minivan lineup in the Japanese market” – a place where small MPVs are sold in great volume.

This is not the only collaboration between Mazda and Nissan in Japan. Currently, Mazda provides its Bongo Van/Truck to Nissan under the name Vanette. Likewise, Nissan supplies its AD/AD Expert to Mazda, sold under the name Familia Van. Follow the jump for the official press release.

 

Source:Autoblog

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Toyota taking “devil’s advocate” approach to product development

If you don’t get pinched by the wiper arm on the new Toyota Yaris, you have the company’s new “devil’s advocate” product development philosophy to thank. The approach entails a team of engineers doing things with the car that Toyota wouldn’t normally be able to fathom. The events of the past year have shown that people will do wacky things with their cars, like making floormat layer cakes, and this spurred management changes like more local authority for North American operations.

Toyota has installed more executives in its American plants and given the U.S. arm of the business its own decision-making power on recalls, rather than waiting for word from the home office. A single database of internal and external vehicle quality discussions is also being put together to make Toyota’s reaction more nimble.

There are critics of the efforts. Clarence Ditlow of the Center for Auto Safety doesn’t find a new attitude in Toyota’s response to quality complaints much of a departure from the past, calling it “pretty much the same-old, same-old.” Sean Kane of Safety Research & Strategies opines that Toyota is “biding their time” and still tends to blame the victims rather than solve issues like the ones recently plaguing the company.

Whether Toyota’s reactions are percieved critically or complimentary, there is at least the indication of a desire to rectify a damaging situation, and you can now be sure that many engineering mules are undergoing strange experiments deep in the bowels of some Toyota R&D bunker to quantify the effects of ECU pins shorted by a french fry.

Source:Autoblog

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Nissan blows by Honda in global automotive sales

In the U.S., the pecking order among Japanese automakers looks like this: Way out in front is Toyota, followed by Honda and Nissan respectively. On a global scale, however, Nissan has finally leapfrogged Honda for second banana status. Torque News reports that Nissan’s global sales soared 21 percent in 2010 due in part to exploding business in China. All told, Nissan moved 4.08 million units during the calendar year.

Honda also saw increased sales, but it managed only a five percent gain. That’s 3.56 million vehicles sold, or about 500,000 fewer units than its rival. 2010 was a very solid year for Nissan, as well its alliance partner Renault, which also fared very well. Together the two automakers combined to sell 7.3 million cars and trucks. That’s more than Ford or Volkswagen, though Renault-Nissan sales aren’t officially counted together when the final rankings are tabulated at the end of the year. Toyota led all automaker sales for the year, followed by General Motors and VW.

Source:Autoblog

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